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Architect.io


SERVICES PROVIDED:

Visual Brand Identity
Visual Identity System
Brand System Guidelines
Brand Activation

Architect.io is the first dependency aware continuous delivery platform on the market. They exist to empower developers, by making their lives easier through a more simple, reliable, and fast product and experience. Delivering on this promise, Architect needed a brand identity system that embodied their values and set them up for scale.




Visual Identity

A logo that communicates



Given Architect’s name, we introduced an appropriate and distinct symbol to help the brand feel rooted in their marketplace. Communicating two important traits — reliability and speed — the symbol is formed by two rotated check marks that forms a bolt within the negative space of the symbol. The identity system’s typography feels smart and technical, accompanied by a diverse, energetic color palette. 








Visual Identity

A flexible, dinstinct design languge



Inspired by the connective tissue that Architect’s product creates, the identity system uses a distinct set of brand patterns. From backgrounds to abstract illustrations, this style informs how the brand visually speaks across all of Architect’s properties.






Results

Internal impact at scale


Since implimenting Architect.io’s rebrand, the internal culture has been energized and united, with attracting and retaining top talent to further their mission.  




Let’s work together

Need help with your brand? We’d love to get to know you. Let’s schedule a call to see how we can work together.








® 2022 Jared Granger Design, LLC